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Big Steps: 5 Benefits of Having a Social Media Manager

by Ren Slavin February 21, 2023

As a business owner, you have a lot on your plate. From managing employees to overseeing day-to-day operations, it’s easy to feel overwhelmed. 

Social media is no exception. In today’s digital world, having a strong online presence is crucial to success, but it can be difficult to stay on top of all the platforms, create engaging content, and interact with your followers. That’s where a social media manager comes in. 

Here are five benefits of having a social media manager to help you grow your business.

 

Builds a Good Relationship with Your Current Customers

A social media manager can help you build a strong relationship with your current customers. By regularly engaging with them on social media, responding to comments, and addressing any concerns, you’ll show them that you value their business and care about their experience. This can help increase customer loyalty and build a positive reputation for your brand.

 

Connect with Your Target Audience

Having a social media manager also allows you to connect with your target audience. They can help you identify your ideal customer and create content that resonates with them. This can include anything from informative blog posts to fun and engaging videos. By understanding what your target audience wants to see, you can better connect with them and build a relationship that leads to conversions.

 

Lead More Traffic to Your Website

A well-managed social media presence can drive more traffic to your website. By consistently posting valuable content, your followers will be more likely to click through to your site. Additionally, a social media manager can help you create and share shareable content that can be shared by your followers, leading to even more traffic.

 

Retain Your Clients

Having a social media manager can also help you retain your clients. By regularly engaging with your followers and addressing any concerns, you’ll create a sense of trust and loyalty. This can help keep your customers coming back for more, resulting in long-term success for your business.

 

It’s a Non-Invasive Method of Advertising

Lastly, a social media manager can help you advertise your business in a non-invasive way. By creating content that’s valuable and relevant to your followers, you’ll be able to reach a large audience without being pushy. This can result in a more positive response from your followers and can help you grow your business without coming across as salesy.

 

Having a social media manager can help your business in a countless number of ways. Did you know that employing low-to-mid Marketing staff works really well with our Proxy Marketing Manager service? Your marketing admin/exec will work full time on projects while we design and manage the strategy, guide them in the right direction and train them with our expertise on marketing best practices. 

 

Marketing 101 are social media experts (if we may say ourselves!), and offer social media services to suit any size business and budget. Simply pop us a message today, and let’s boost your social media game!

 

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